The Faculty of Social & Management Sciences offers a broad range of courses intended to provide a sound liberal academic education. Programs include Mass Communications, Economics, Media, History, Sociology Psychology and Business.

The curriculum has been designed so that it not only meets but exceeds the requirements of the Higher Education Commission of Pakistan and caters to the needs of young people in this age of competitiveness and diversification. Emphasis will be placed on developing and sustaining a higher consciousness of the imperatives of human rights.

Department of Social Sciences

If you have a strong interest in human behavior and culture, you will enjoy your studies in Euro U Department of Social Sciences.

At Bachelor level, you will study a multi-disciplinary selection of courses, along with core skills enhancement. There is an exciting range of subjects, each providing fresh insights into the issues and factors that determine the fabric of society. No matter what work you may do in future, a background in social sciences will equip you for greater understanding of your fellow humans. Especially in the highly developed service sectors of the 21st century, interpersonal skills will enable you to be successful in any kind of job.

Today, particularly in the developing countries, there is much greater need for human resource development, which is the sine qua non for economic, social and economic development. Today there is growing awareness that human resource capital and social-cultural capital are more important than money, machines or natural resources. The growing momentum for human rights will be perceived as a necessary condition for societal advancement.

Emphasis will be placed upon application of knowledge to the development of human interaction. You will learn how to observe your own family, friends, community and country, in order to analyze its strengths and weaknesses and what areas need special attention.

From the time of the ancient Greeks, it has been understood that the proper study of humans is humankind.

The School of Management Sciences offers modern training that educates you not only in the relevant field but also equips you with practical application. Your study in management and administration acquaints you not only with the latest practices, but also with in-depth understanding of human motivation, potential and development.

The key element in any organization is the people. The machines, systems, buildings, and equipment are only the tools that people utilize to provide a useful product or service to their fellow human beings. Understanding human needs is crucial in order to maximize creativity and productivity in today's highly competitive market place.

Your courses will introduce you to the full range of management requirements, activity, systems and procedures. You will become acquainted with international business which is essential for global economic system that is the hallmark of 21st century. You will be trained to utilize computer for communications, research, management information, and accounts. All the latest information technology and computers will be provided so that you can skillfully enter into the modern management environment.

Real success comes to those who see a human need and then deliver the solution. Thus creativity is rewarded. Your studies will include many case studies and hands-on projects so that you can convert theory into application. Emphasis will also

be placed on developing your ability to communicate effectively with your co-workers and other people.

Another reward for spending your working life in business or public administration is that you can readily see the results of your efforts, not only in l done.

your earnings, but also in the relationships you build with your co-workers, and the goods or services you provide to the public. There is a great deal of satisfaction that comes from a job well done.