European University -> BA Mass Communication

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BA Mass Communication

Eligibility: Minimum 12 years education: FA, FSc, Intermediate or A Levels

Year I

Semester 1

	Introduction to Visual Analysis(C)
	Media and Communication History(C)
	Writing and Communication Skill(C)
	Islamic & Pak Studies(C)
	Optional I (C)

Semester 2

	Video and Audio Production(C)
	Electronic Media(C)
	Media Marketing(C)
	Information Technology(C)
	Optional I(O)

Semester 3

	Media Policy and Media Law(C)
	Human Communication(C)
	Workshop/Seminar(C)
	Out Door Media(C)
	Optional I(O)

Year II or I

Semester 1

	Texts(C)
	Audience & Methods(C)
	Political Ideologies(C)
	Media Industry and Technology(C)
	Global Media(C)
	Optional I(O)

Semester 2

	Media Genres and Styles(C)
	Media Business(C)
	Analysis of Media Products(C)
	Electronic Media Utility(C)
	Media Culture(C)
	Optional I(O)

Semester 3

	Media Sociology(C)
	Mass Media Practices(C)
	Project & Dissertation(C)
	Internship(C)

Year III or I, II

Semester 1

	Character & Citizenship(O)
	Media History of Pakistan (O)
	Psychology(O)
	History and Culture of Pakistan (O)

Semester 2

	Sociology(O)
	Script Writing(O)
	Film and Tv(O)
	Introduction to Management(C)

Semester 3

	Computer Programming(O)
	Oral Communication(O)
	Organizational Behavior(O)
	Media Management(O)

3 years degree programme requiring completion of 125 credit hours. All courses are 4 credit hours each except optional courses which are for 3 credit hours each. Compulsory courses are designated as (C) and optional courses designated as (O). Project & Dissertation is of 8 credit hours and Internship as 6 credit hours. Student can accelerate the programme by taking additional courses.

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